Want to track and analyze Facebook data? Here are the 10 best Facebook analytics tools to help your social media marketing efforts and grow your business. The post The 10 Best Facebook Analytics Tools to Use [October 2025] first appeared on Brand24.
Crowded category. Feature parity. Competitors cloning each other’s look. It’s a maze to know how to stand out in a sea of sameness.
Email list building is one of the most valuable assets a B2B organisation can have. It helps increase revenue and minimise customer churn, enabling you to build strong, lasting relationships with your clients while driving impressive conversions. This guide shares innovative and actionable strategies to build an email list that boosts sales in new and existing marke
MCP, which stands for Model Context Protocol, is an open standard that companies can use to integrate their external tools and data with compatible AI assistants. Imagine you’ve recently launched a new clothing brand and want to find eCommerce stores…Read more ›
Plus 4 more \"stupid\" ideas that made millions this week
As the holiday season approaches, more brands are embracing interactive CTV ads. But while retailers struggle to reliably squeeze sales from shoppable units, CPG, pharmaceutical and entertainment advertisers are putting interactive formats to use for brand awareness.
Many of the largest grocers in the U.S., including Kroger and Albertsons, have restructured to bring their advertising and traditional retail businesses closer together.
OpenAI positions AI tools for enterprise market while building internal advertising infrastructure and exploring ChatGPT ad revenue streams.
These tips and trend pointers could help you prepare your marketing plan for 2026.
Spotify engineers detail implementation of pre-ranking algorithm that reduced acquisition costs by 14% while maintaining performance after iOS privacy changes.
Most marketers have written off Quora. Big mistake, especially since Quora is one of the top-cited websites in Google AI Overviews. While everyone’s fighting for... The post Does Quora Marketing Still Work? Yes. Here’s 5 New Ideas appeared first on The Daily Egg.
Madhav Mistry outlines comprehensive 2025 funnel model with stage-specific KPIs, tactics and strategies for awareness through customer retention.
Take working products, add screens and Wi-Fi, then sell worse versions with ads—Samsung's $3,000 refrigerators exemplify tech industry strategy.
Marketing platform Wunderkind released guide on October 8, 2025 arguing traditional customer journey frameworks miss 77% of intent signals amid fragmented behavior.
HouseFresh reports traffic recovery on October 11, 2025, after losing 95% visibility following Google's September 2023 Helpful Content Update implementation.
Google Analytics now imports cost data from Meta and TikTok through native integrations announced October 7, 2025, enabling automated cross-platform tracking.
Google announced September 5 expansion of Web to App Connect to YouTube, Hotel, Demand Gen campaigns with unified reporting and measurement features.
Meta's Advanced Analytics delivers 27-fold performance variation and 14% revenue lift from first-party data segments at IAB event.
If you’re a one-person show wearing 14 hats (and balancing a few on your knee), email marketing for solopreneurs is the channel that pays you back in focus, control, and profit. No algorithms to appease, no ad budgets vanishing before lunch—just direct conversations with people who asked to hear from you. This cornerstone guide gives […] The post Email Marketing for
LinkedIn marketing professionals promote product listing strategy despite violation of merchant center terms.
Nielsen and Adelaide announced October 7, 2025, integration combining AU attention metric with reach data in Outcomes Marketplace. New efficiency metrics gauge both reach and attention.
Scope3 updated its emissions measurement platform to align with GMSF v1.2 on October 1, 2025, offering three framework options for advertisers.
Admetrics announced a comprehensive 150-page Black Friday and Cyber Monday 2025 playbook on October 9, featuring strategies for Meta, Google, and TikTok ads.
Advertising industry groups release measurement guidance as sector spending approaches $150 billion across US and European markets.
IAB Europe reveals retail media now accounts for one-fifth of digital advertising as standardization challenges persist across 31 markets.
IAB Europe seeks industry feedback on updated Commerce Media Measurement Standards V2 and new flexible ad size guidelines for retail media networks until November 14.
Adobe announced three B2B AI agents on October 9, 2025, designed to streamline complex purchasing cycles through automated audience building and journey optimization.
Trade Desk CEO Jeff Green announced OpenAds on October 2, 2025, responding to Prebid transaction ID changes with forked code and enterprise auction platform.
The Trade Desk integrates Koddi's commerce platform for programmatic onsite retail inventory access. Gopuff launches as first partner October 2025.
Google executive Robby Stein confronted on publisher controls for AI search features, revealing gaps in opt-out options as content creators demand choice.