AI website builders promise a lot: “Describe your business in a sentence and we’ll generate a beautiful, high-converting site in 30 seconds.” Sometimes you actually get something usable. A lot of the time, you get a generic template with lorem ipsum swapped out for slightly better lorem ipsum. If you’re […] The post Best AI Website Builders in 2025: Which Ones Actua
Why purchased lists fail and what generates leads that convert.
Customer segmentation has always been a marketing essential, but it has changed over the past few years. Basic demographic labels like age, gender, or location no longer tell the full story because none of your customers fit into neat boxes, and none of them are exactly alike. Each one of them acts, thinks, and buys in specific, complex ways.
PodEngine, a Cardiff-based podcast intelligence platform founded by Joe Tannorella, has partnered with Interview Valet, a U.S. podcast interview marketing agency, to introduce the Podcast Authority Score, a new metric designed to measure podcast quality, credibility, and audience trust with greater transparency than ever before. For brands, creators, and PR professi
Podcast creators are highly influential – even though most listeners don’t think of them as traditional “influencers” – but a new study by podcast company Acast has revealed a “paradoxical trust dynamic” which elevates podcasters above conventional influencers. The 2025 Podcast Pulse report finds that 84% of weekly podcast listeners say a podcaster has changed […]
Go beyond dashboards. Use platform APIs to access deeper data, connect insights, and automate workflows that reveal new opportunities.
Vulnerability isn’t weakness. It’s how you build trust and authentic leadership. Here's how courage and connection can transform your marketing. The post How showing up — even when you’re scared — builds marketing confidence appeared first on MarTech.
Assess where your teams sit on five levels of marketing maturity: from siloed operations to autonomous systems, and what benefits you access at each level.
A practical guide to using GA4 Attribution Paths to correct misaligned bidding, evaluate funnel impact, and justify budget allocations across campaigns. The post Using Attribution Paths To Transform Your Google Ads Strategy appeared first on Search Engine Journal.
Assess where your teams sit on five levels of marketing maturity: from siloed operations to autonomous systems, and what benefits you access at each level. The post 5 marketing maturity levels: From siloed to autonomous appeared first on MarTech.
LocaliQ surveyed 300+ small businesses revealing 54% will maintain 2026 marketing budgets while social ads surpass search, video investment rises 53%, and AI adoption holds at 60%.
Heatmaps are visual reports that represent recorded clicks on different areas of a web page. The information provided in a heatmap is extremely valuable to... The post 10 Best Heatmaps for WordPress Plugins appeared first on The Daily Egg.
Usability testing helps designers, product managers, and other teams figure out how easily users can use a website, app, or product. With these tools, user... The post The 5 Best Usability Testing Tools Compared appeared first on The Daily Egg.
A way to understand why Google AI Mode ranks web pages, and how to adapt to those changes. The post AI SEO: How To Understand AI Mode Rankings appeared first on Search Engine Journal.
Major video ad servers including GAM, FreeWheel, Publica, SpringServe, Adtelligent, Aniview, and Project Limelight target different publisher segments with specialized CTV capabilities.
Nonprofit organization Common Crawl provides major AI companies access to millions of paywalled news articles while claiming compliance with publisher removal requests, investigation reveals.
Are you tired of not knowing where half of your money goes, even after spending thousands on ads each month? It's at this point that an eCommerce PPC audit comes in handy. So, what is an e-commerce PPC audit? An ecommerce PPC audit checks your paid advertising campaigns from top to bottom. It reviews account structure and campaign performance and finds ways to impro
Unbounce is great, until it isn’t. Its landing page builder is powerful, but the price climbs fast. The “no-code” editor is nifty, but simple changes... The post 5 Unbounce Alternatives & Competitors for Landing Pages appeared first on The Daily Egg.
If you’re looking to replace Optimizely with a solution that better fits your needs and your budget, here are 8 popular Optimizely alternatives. The post Top 5 Optimizely Alternatives for A/B Testing appeared first on The Daily Egg.
When it comes to understanding what your users are doing on your website, Crazy Egg and Hotjar are two of the most popular tools on... The post Crazy Egg vs Hotjar: One’s Built for Speed, the Other for Control appeared first on The Daily Egg.
Unlock the power of LinkedIn posts to generate more leads and close bigger deals. Discover effective founder-led marketing strategies. The post How Founders Are Turning Their LinkedIn Posts Into Larger Sales Deals [Webinar] appeared first on Search Engine Journal.
Negative framing works. The post This Ain’t For You appeared first on Carney.
Stefanie Del Moral shares her tips and experience on mastering LinkedIn, building a personal brand, and leading with authenticity. The post How to Source and Scale Employee-Generated Content with Xandrina Allday [Podcast] first appeared on DSMN8.
Checkout proven strategies to grow your plumbing business in 2025. Learn expert tips on digital marketing, service expansion, team building, and financial planning to scale efficiently and boost profits. The post How to Grow a Plumbing Business: 2025 Blueprint for Success appeared first on CausalFunnel.
Success in HVAC advertising comes from consistent optimization, not one-time setup. Dedicate 30 minutes weekly to campaign maintenance and improvement. The post How to Write a Plumbing Blog That Attracts Readers and Clients appeared first on CausalFunnel.
TL;DR: Enterprise generative AI tools are advanced software platforms designed to automate and enhance marketing, sales, and customer service at scale. The best tools integrate with your CRM, unify customer data, and support secure, governed workflows. To choose the right solution, focus on proven use cases, integration depth, governance controls, and measurable ROI
How we nearly tripled our share of voice and boosted our AI visibility with Enterprise AIO and AI SEO Toolkit. A systematic approach with real data.
Your content has 15 seconds. That’s it. In those precious moments, your reader’s brain makes a critical decision: scan or abandon. The statistics are sobering. Users read only 20-28% of webpage content, spending an average of 15 seconds on a page before deciding whether to stay or leave. Yet many content creators still write as if […] The post The psychology of scan
All the will in the world won’t make an AI strategy work without clean, structured data to back it up.
The Bye-Now Effect. The post Baby Bye, Buy, Bye appeared first on Carney.